HOLYOKE MEDICAL CENTER PHYSICIAN AFFILIATE CHANGES NAME
The Holyoke Medical Center provider affiliate, Western Mass Physician Associates, under Valley Health Systems, has announced it is changing the name to Holyoke Medical Group, as of October 1, 2018.
Four years after launching a new organization-wide logo and rebranding campaign, the Holyoke Medical Center and Valley Health Systems leadership recognize the disconnect still perceived by patients between Holyoke Medical Center and Western Mass Physician Associates.
“The name change will allow for the organization to have stronger brand awareness in the community,” said Spiros Hatiras, President and CEO of Holyoke Medical Center and Valley Health Systems. “The new name also releases the belief that all clinicians are doctors. The future success of healthcare relies not only on our excellent physicians, but on the growing number of mid-level providers, such as nurse practitioners and physician assistants, expertly qualified to care for our community.”
Holyoke Medical Group consists of: two primary care provider offices, a family medicine office, a pediatric office, and three women’s services offices with OB/GYN and certified nurse midwife care.
Adult Primary Care: 2 Hospital Drive, Suite 101, in Holyoke
Adult Primary Care: 1962 Memorial Drive in Chicopee
Walk-In Care (beginning November 1)
Family Medicine: 10 Hospital Drive, Suite 104, in Holyoke
Pediatric Care: 10 Hospital Drive, Suite 201, in Holyoke
Women’s Services: 575 Beech Street, Suite 501, in Holyoke
Women’s Services: 94 North Elm Street, Suite 102, in Westfield
Women’s Services: 230 Maple Street, Suite 200, in Holyoke.
Each office location is accepting new patients. To learn more, visit HolyokeHealth.com/Find-a-Doctor or call 413.534.2789.